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Forget your significant other, you want Google to love you

FLOWERS AND CHOCOLATES MAY CUT IT FOR YOU, BUT GOOGLE IS GOING TO NEED A LITTLE MORE: You want Google to love you, but how do you force it to? This might come as a ...

The 6-second enrollment marketing gamechanger

GOOGLE MOBILE SEARCH WILL LOOK LIKE A SOCIAL PLATFORM: Don’t believe us? Google it ;)! It’s a holiday, you’re not in the mood to do unnecessary work – we get it – so ...

When two enrollment marketers go walking, the data should do the ...

PIPE DOWN, BOB, LET THE DATA DO THE TALKING: So, what is the data saying when it comes to how users are engaging with content, video, and search? Some of this ...

Here’s what marketers are betting on in 2018 (besides last night’s ...

BETTING BUT NOT GAMBLING: It’s not gambling if you know you’re going to win, right? Automation, content marketing, and video are expected to be the most valuable ...

Don’t squash the creative bug

THANK THEIR BRAIN, THEY DID NOTHING: When a creative person comes up with an idea that is so outside of the box it makes you think, how did you do that? They didn’t ...

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The Guide to Content Nurturing Workflows

In this guide, you will find 9 examples of Content Nurturing Workflows that show you detailed processes that leverage prospective student behaviors that are directly related to the content they are consuming. This data-driven method improves engagement and generates positive applicant conversion results.


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