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Forget your significant other, you want Google to love you

FLOWERS AND CHOCOLATES MAY CUT IT FOR YOU, BUT GOOGLE IS GOING TO NEED A LITTLE MORE: You want Google to love you, but how do you force it to? This might come as a ...
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The 6-second enrollment marketing gamechanger

GOOGLE MOBILE SEARCH WILL LOOK LIKE A SOCIAL PLATFORM: Don’t believe us? Google it ;)! It’s a holiday, you’re not in the mood to do unnecessary work – we get it – so ...
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When two enrollment marketers go walking, the data should do the ...

PIPE DOWN, BOB, LET THE DATA DO THE TALKING: So, what is the data saying when it comes to how users are engaging with content, video, and search? Some of this ...
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Here’s what marketers are betting on in 2018 (besides last night’s ...

BETTING BUT NOT GAMBLING: It’s not gambling if you know you’re going to win, right? Automation, content marketing, and video are expected to be the most valuable ...
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Don’t squash the creative bug

THANK THEIR BRAIN, THEY DID NOTHING: When a creative person comes up with an idea that is so outside of the box it makes you think, how did you do that? They didn’t ...
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The Guide to Content Nurturing Workflows

In this guide, you will find 9 examples of Content Nurturing Workflows that show you detailed processes that leverage prospective student behaviors that are directly related to the content they are consuming. This data-driven method improves engagement and generates positive applicant conversion results.

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