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Noam Chomsky + Terrible Twos = Facebook

DRIP SEQUENCES ARE OLD, BUT THERE’S A NEW WAY TO DO THEM: You’ve been using email drip sequences for ages, but now it’s being expanded to other channels as well. You ...

Is list buying coming to an end?

IS LIST BUYING A THING OF THE PAST? Well, not quite, but things certainly look like they may be headed that way. GDPR brings about its own concerns, which increasingly ...

Forget your significant other, you want Google to love you

FLOWERS AND CHOCOLATES MAY CUT IT FOR YOU, BUT GOOGLE IS GOING TO NEED A LITTLE MORE: You want Google to love you, but how do you force it to? This might come as a ...

WTFacebook is happening right now!?

IF YOU KNOW WHAT YOU’RE DOING, YOU’RE NOT FREAKING OUT: The latest Facebook change has put most people in a tizzy, but in reality it really isn’t that bad – if you work ...

Here’s how to get more clicks from your calls-to-action

A MASTER’S IN “LEARN MORE: You’ve seen it a million times, and even after visiting a site for the hundredth time they still use a call-to-action with those two vague and ...

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The Guide to Content Nurturing Workflows

In this guide, you will find 9 examples of Content Nurturing Workflows that show you detailed processes that leverage prospective student behaviors that are directly related to the content they are consuming. This data-driven method improves engagement and generates positive applicant conversion results.


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