The Enrollment Marketer (2)

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Wooden figurines in various colors are arranged in rows on a wooden surface, symbolizing diversity and inclusion, much like the varied student personas schools aim to attract and retain.

How to Create and Use Student Personas in Your Marketing

The Strategies Behind the Best College Websites

Graphic comparing HubSpot and Slate as part of the higher ed tech stack, with their logos on a split orange and blue background.

HubSpot vs. Slate: Higher Education CRM Comparison

A flat illustration of a college campus with enrollment managers walking around.

Adjusting Enrollment Marketing Strategies in Light of FAFSA Hurdles

A video camera recording a college student interview.

Video Marketing Strategies for Student Recruitment

A person works on a laptop with floating marketing icons above

How to Build a Strategic Enrollment Marketing Plan

Three Common Traits of Effective Event Marketing Campaigns

How to Choose the Best CRM for Higher Education

HubSpot for Higher Education

A Case Study: Raising Program Awareness Through Video