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Topic: marketing analytics

[On-Demand Webinar] How to Adapt & Improve Your Email Strategy

As a digital marketing agency, we’re always on...

Natalie Gleason

How Schools Using HubSpot Can Embrace Apple’s Privacy Changes

The rules of the email marketing game are...

Matthew Fall

Why Should Higher Ed Marketers Be Thankful for iOS 15 Privacy Updates?

With Apple’s ongoing (and honorable) mission to...

Natalie Gleason

HubSpot vs Google Analytics: A Look Inside Two Top Analytics Platforms

A significant portion of the prospective student...

Matthew Fall

There's No Such Thing as a Stealth Applicant

If you have ever worked in an enrollment office...

Tony Fraga

The Enrollment Manager’s Guide to Attribution Reporting: Giving Credit Where Credit is Due

Attribution reporting – it’s all about who and...

Matthew Fall

How to Increase Your University Website’s Visit-to-Lead Conversion Rate

You have spent that last twenty-months...

Zach Busekrus

Here's What Enrollment Managers Need to Understand About Conversion Rate Optimization

Imagine you just opened a men’s clothing store....

Zach Busekrus

6 Hard Questions Enrollment Marketers Have to Answer in 2016

July 1st is approaching fast, and chatter about...

Zach Busekrus

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